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Ecommerce Selling Guide

Selling In Australia - E-commerce platforms to sell in AU

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Hanh Hoang

Jul 11 2022 5 minutes

Selling In Australia - E-commerce platforms to sell in AU
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Besides the UK and US markets, Australia has become a potential market for sellers of Print On Demand. In the near future, Australia promises to continue to rise to the top of the most profitable countries for print-on-demand sellers. To start selling in Australia, it’s imperative that you have a well-thought-out plan to choose suitable platforms to sell. Here are suggestions about the top 6 sales platforms in terms of visits and usage in this country to help you enter the Australian market successfully.

Shopify is popular with small businesses

Print-on-demand sellers around the world can hardly ignore Shopify - one of the leading e-commerce platforms in the UK, US, and Canada. Thanks to its convenience and popularity, Shopify has become familiar to both customers in the Australian market. This is the best choice for sellers with multiple features integrated right on one platform.

Shopify is popular with small businesses

With Shopify, sellers can easily create their own websites with full features of selling, hosting, payment processing, and online store customization. In addition, Shopify allows sellers to upgrade their stores with many advanced add-ons.

Shopify owns POS (Point Of Sales) applications, and multi-channel sales strategies, allowing integration with Amazon, and eBay with many inventory and order management tools. When using Shopify to sell, sellers will receive features such as:

  • Marketing tools increase order conversion rates
  • Report and analyze by week, month, quarter
  • Provide discount codes, and vouchers when running sales in the store
  • Owns a dedicated payment gateway (Shopify Payments),...
  • The cost of using the store on Shopify is divided into 3 levels including Basic Shopify, Shopify, and Advanced Shopify. Extensions will be customized at each separate price. The basic Shopify plan is US $29/ mo, Shopify plan for growing businesses is US $79 / mo, and the most advanced Shopify plan is US $299 / mo.
  • The downside of Shopify is some feature limitations, including limiting sales reports to low subscription plans. Additional features are expensive with prices ranging from $140 to $350. Payment costs easily add up without Shopify Payments.

Square Online - useful free platform

Square Online - useful free platform

Square Online is a sales platform dedicated to small and medium business owners. It allows to build a store for free, synchronized access to the POS systems that sellers are using.

Square integrates well between e-commerce features such as product selection, free store templates, and website search and integrates them with social networking platforms such as Instagram, Facebook, Messenger, etc...

The advantages of Square Online are:

  • Combine online and offline sales easily
  • Free to use indefinitely
  • Easy to use for beginners.
  • Built-in AI function is available
  • There are convenient marketing and SEO tools,...
  • The plus point of Square Online is that the cost of use is not too high, sellers can use the free package with a transaction fee of 2.2%. The professional package costs $20 / mo, the Performance package costs $35 / mo, and the Premium package costs $95 / mo.

Wix Wix- The leading e-commerce website creation platform

Wix- The leading e-commerce website creation platform

The features that Wix brings to print-on-demand sellers in particular and e-commerce merchants, in general, are far beyond the price range it requires. The highest price that sellers need to pay is $58 AUD with enough comprehensive website building features, customer support, unlimited videos posted on the site, and 50GB of storage on the site.

Wix subscription plans all have a similar number of e-commerce features with options. Sellers can integrate additional external apps or add Wix s own apps, but this can add to the monthly cost as each add-on has its own subscription cost.

The advantages of Wix are:

  • AI support to build a website
  • Variety of themes and templates
  • There are many different payment options
  • Includes logo creation and SEO tools...
  • Overall, Wix is convenient and easy to adjust and use for those who are just starting to build their own website. If you want to build an e-commerce store in Australia, you can start with the Business basic plan with features that allow easy access to online payments and closer visitor management.

Squarespace - Easy-to-create-store platform

Squarespace - Easy-to-create-store platform

Squarespace is an all-in-one integrated platform with hosting, online website-building tools, and simple design. To build your store, you should use the Business plan or Commerce plan. Thanks to the convenience that Squarespace is used by many business owners, however, this platform still has some disadvantages, such as limited integration of third parties such as shipping units, payments, marketing tools, etc...

In addition to these disadvantages, Squarespace has many advantages to support e-commerce sellers, including features such as:

  • Support for blogging and website SEO
  • Detailed report on traffic, website situation
  • Wide range of payment options
  • Allows access to many tools and applications
  • Squarespace is not the best platform with a wide variety of e-commerce features, but for Print On Demand sellers who have few products or sell specialized products, this will be the most appropriate choice. The themes available on Squarespace are usually minimalist, with an emphasis on images, so it will be suitable for stores that sell few items with visual synchronization.

Print-on-demand selling Platform - WooCommerce

WooCommerce is not a strange name for print-on-demand sellers around the globe. Websites built on WooCommerce are often diverse with many features thanks to thousands of handy plug-ins available.

When using WooCommerce, businesses can add products and orders with an unlimited number of users. Woo also allows sellers to sell digital products in addition to physical products...

The WooCommerce Plugin is free, but to use the sales support features, you will need to pay additional fees depending on each plug-in. The total cost you pay for WooCommerce can range from $20 to $1500 per store.

Printway for print-on-demand sellers

Printway is an e-commerce solution for sellers around the globe, including Australia. The platform allows for store setup and integration in just a few minutes. Printway comes with a rich set of features to help print-on-demand sellers succeed, supporting tools including an integrated store. The plus of this platform is that it integrates a print-on-demand solution. Allows sellers to create stores and sell in a simple way.

Some features that you can take advantage of when using Printway are:

  • Support sellers in printing Print-on-demand products
  • Easy to integrate with other selling platforms
  • Multiple printing factories in Vietnam, the US, New Zealand,...
  • VAT and tax settings

The above is a list of some seller support platforms that intend to open print-on-demand stores in Australia. We hope that this information works for you and has given you some helpful insight into the most popular Australian marketplaces. Let's choose one platform and that is your business in Australia as soon as possible!

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Hanh HoangHanh Hoang is a marketing leader at Printway, with 4+ years of hands-on experience in Print-on-Demand, eCommerce marketing, and cross-border selling. She works closely with POD sellers to optimize product strategies, customer experience, and growth performance. If you’re looking for practical insights and proven strategies to run and scale a successful eCommerce business, explore Hanh’s articles on Printway’s blog, where real-world experience meets actionable guidance.