BigCommerce's new multi-channel partner program helps sellers increase sales

BigCommerce has launched its certified omnichannel partner program, also known as the Omnichannel Certified Partner (OCP) Program. An enterprise-focused initiative designed to provide partners with new ways to generate revenue by helping sellers on leading e-commerce platforms achieve success in omnichannel sales.

Some information to know about OCP

Equipped with a variety of proprietary channel partner tools, services, and programs, partners can educate and guide sellers on how expanding their strategy to new channels can drive more traffic with higher purchase intent, improve Return on Ad Spend (ROAS), and generate more Gross Value of Goods (GMV).

More than 100 partners have joined the program and are among the first to take advantage of the huge potential for their sellers.

OCP consists of two separate programs the Omnichannel Certified Agency (OCA) and the Omnichannel Certified Technology Partner Program (OCT).

Each opportunity gives partners that empower sellers to innovate further through specialized services such as feed management from Feedonomics and unprecedented access to partner initiatives.

Freakonomics is a major trading company, the online e-commerce platform being acquired in 2021.

By providing unrivaled access to new channel partner programs, OCP positions partners to provide sellers with customized operations that build direct, trusted relationships with leading advertising, markets, and social platforms to drive growth.

Key Benefits of the Omnichannel Certified Partner Program

• Access to exclusive channel partners alpha and beta programs, such as Express app approval, free ad credit, and full service, fast onboarding with platform partners including Buy with Prime, Google, Meta, Microsoft Advertising, Snap, Inc., TikTok, and Walmart Market.
• Generate more sales by optimizing product listings that follow best practices and allow the salesperson to reach more customers, improve channel performance, and ultimately save time that can be applied to other important business functions.
• Invitations to global growth consulting sessions and workshops to learn how to implement portfolio-leading omnichannel strategies, while also receiving direct support and in-depth training from channel partner teams, competitive pricing, and promotions.
• Streamline business operations by leveraging Feedonomics to collect and standardize product data, integrate sellers more efficiently, and publish consistent, high-quality data to create a better user experience.

BigCommerce s Omnichannel Certified Partner (OCP) Program will open up business opportunities for BigCommerce partners and their sellers, by providing easier access to motivated, high-value buyers at the moment they re looking for products.

Vendors who are trading on the BigCommerce platform can take advantage of this OCP program to start expanding their business opportunities today!