Start selling print-on-demand products on Tiktok Platform

Although TikTok and Shopify have announced a partnership to support merchants and merchants since October 2020. But so far, not too many merchants have leveraged the power of both platforms to promote products and increase store revenue. In this article, learn how to start selling Print On Demand on TikTok.<h2>Tiktok App on Shopify</h2>The TikTok app on Shopify allows you to run and manage TikTok ads directly from Shopify and on TikTok Shopping.<figure class="image"><img src="https://cdn.printway.io/lzi/64c094741e044bf7d3b6dc8e_800x800.png" alt="Tiktok App on Shopify"></figure>If you have a Shopify app, simply install and use the TikTok app to link your TikTok For Business account to your store. This app is a great option for Shopify store owners who want to quickly start using TikTok For Business:The TikTok app will help you:<ul><li>Get started with TikTok For Business: Easily create a new account and choose a payment method to set up and quickly start running ads.</li><li>1-click Pixel Setup: There is no need to manually install any pixel code anymore, and there is no longer any need to rely on IT to help you set it up. Now, you can simply install or connect your existing TikTok Pixel with just 1 click.</li><li>Product Ads on TikTok: Easily set up A-to-Z conversion campaigns in Shopify with guided campaign creation.</li><li>Target Your Target Audience: With a combination of demographic, location, and behavioral variables, you can tailor your targeting to be as broad or defined as you want.</li><li>Creative Made Simple: Create TikTok-style videos just by uploading photos or videos of your products, and TikTok will intelligently support you to create customized videos for you to choose from.</li><li>Marketing Campaign Optimization: Get all your important campaign performance data quickly on the reporting dashboard so you better understand your conversion funnel and ad optimization.</li></ul>> > > Read more: <a href="https://printway.io/blogs/news/cach-ket-noi-target-audience-tren-tiktok">How to connect with your target audience on TikTok</a> <h2>Instructions for setting up the TikTok app on the store</h2>Setting up Marketing Settings is the next step after installing TikTok App on Shopify. You can create or connect TikTok Ads Manager account to Shopify account and install Pixel in 1 click. You can also set up a marketing catalog to seamlessly sync products from Shopify to TikTok.You will not be able to access certain features on the TikTok app, such as creating Conversion Ads, until you set up your TikTok Marketing Settings.<h3>Paid marketing management</h3><figure class="image"><img src="https://cdn.printway.io/lzi/64c09511311a2a7cfa925f31_800x800.png" alt="Paid marketing management"></figure> Log in to your Shopify store's adminUnder Sales Chanel, click on TikTok.From the TikTok Sales Channel, click Set Up now to create a paid advertisement on TikTok.Create a connection with your TikTok For Business account. This will allow you to access all your business accounts in one placeThen choose Connect or Create TikTok Ads Manager account, which will be the advertising account with which you can create TikTok Ads campaigns.Choose the level of data sharing. TikTok allows you to choose how information is collected and share data between your online stores. There are three levels you can choose from:<ul><li>Standard</li><li>Enhanced</li><li>Maximum</li></ul>Install Shopify pixel with just one click to track your ad performance Add payment method, you can add balance to your account. This payment method can be managed directly in Shopify or in TikTok Marketing Settings.> > > Read more: <a href="https://printway.io/blogs/news/huong-dan-chay-quang-cao-tiktok-print-on-demand">How to run Print On Demand product ads on TikTok</a> <h3>Establishing marketing catalog</h3>After participating in Paid Marketing, you will see the option to set up your marketing portfolio. This will allow you to sync your products from Shopify to TikTok to use ad formats such as Collection Ads.You should take this step to help people discover your products on TikTok.Click Set Up Now in the marketing catalog.If you are connected to Business Center, you can grant administrative access to your TikTok Ads Manager account.Select TikTok Business Center Account to install the product catalog.Select marketing catalog locations. Your default location will be based on your Shopify account settings. You can only select additional locations that match your default currency and language.Select the product you want to use on TikTok Ads. Changes made to your product on Shopify will be automatically synced and updated on TikTok.Once your marketing catalog is set up, you will be able to view the Product Status On TikTok to know which products have been approved, pending or rejected.<h2>Create Tiktok Ads Campaign on Shopify</h2><figure class="image"><img src="https://cdn.printway.io/lzi/64c0956a51b7fb6a50fc8d23_800x800.png" alt="Create Tiktok Ads Campaign on Shopify"></figure>Start by clicking Create Campaign. You will see the option to create a campaign on Shopify or TikTok Ads Manager.<ul><li>Shopify: A simple solution for creating and managing TikTok conversion ads without leaving Shopify.</li><li>TikTok Ads Manager.: A powerful solution for reaching multiple marketing objectives and advanced ad formats.</li></ul>When creating a campaign, you will need to fill in all the details below to keep the campaign running smoothly.<ul><li>Activity Name: New Campaign</li><li>Promotion: Ch Landing page: Single Product, Collection, or Homepage.</li><li>Ad Creation: Choose to upload existing video files or use the video creation tool to create videos from existing images and videos. Select the appropriate video and select the video you want to run ad</li><li>Targeting: Select the ideal audience group from Gender, Age, Behavior, define Location. Use the Audience size tool to estimate your reach and make sure your reach is not too wide or narrow.</li><li>Optimization Event: Select the Optimization Event using information and signals from Shopify Excel.</li><li>Budget: Choose a budget over $20.00/ day. Schedule the campaign to or let the campaign run continuously. Choose a bid strategy. Lowest Cost is recommended to use the most to get the most results for your budget.</li></ul><figure class="image"><img src="https://cdn.printway.io/lzi/64c09580caf668a3f199718f_800x800.png" alt="budget"></figure> <h2>How to use Tiktok store manager for Shopify merchant</h2>After setting up TikTok Shopping on your Shopify store, you can use TikTok Store Manager to manage your store with your TikTok For Business account. The TikTok Store Manager makes it easy to add and remove products from your store, and view performance details.<h3>Tiktok Store manager</h3>Visit TikTok Store managerYou can access the TikTok Store manager from the TikTok For Business or TikTok Business Center:<ul><li>From TikTok for Business :</li></ul>You can access the Store Manager from the TikTok For Business main page. Click on the TikTok Store manager to access the list of all Stores associated with the TikTok For Business Account.Next, click on Store Name to open the Store Manager for the item you want.<ul><li>From TikTok Business Center :</li></ul>Select the icon in the upper right of TikTok Business Center and select Store Manager to access the entire store connected to the TikTok For Business account. Then, click on the Store Name you want to open the Store Manager page for the store of your choice.In addition, you can open a single store from the Store tab in the TikTok Business Center. Select your desired Store, and in the upper right corner, click the store icon to open the TikTok Store Manager.<h3>Product tab</h3>The Product tab on Store Manager allows you to view basic information about products and add/remove items from your store. Please note that this tab highlights SPUs (Standard Product Units) as the main category for items with multiple variations (e.g. Size, colors). All SKUs in SPUs need to be approved to be eligible to appear in your store.<ul><li>Add or remove products</li></ul>To add products to your store:From the Store Manager, click the Product tab.Navigate to your desired product. You can do so by using the Filter option to narrow down relevant products or by using the Search function to find a specific product by SPU ID, SKU ID or product title.Once you find the desired item, enable Storefront Status. This item will now appear at the top of your store. You can add bulk items by checking the checkbox for multiple items and clicking Storefront Status at the top of the page.<ul><li>To remove items from the store:</li></ul>From the Product Store manager, click the Product tab.Navigate to your desired product. You can do so by using the Filter option to narrow down relevant products or by using the Search function to find a specific product.When you find your desired item turn off Storefront Status, this item will no longer appear in your store. You can bulk delete items by checking the checkboxes for multiple items and clicking Storefront Status at the top of the page.Here are some ways to start selling Print On Demand Shopify on TikTok ads. I hope this information can help sellers easily implement sales promotion campaigns on TikTok.Source: TikTok Business

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