September 22, 2022 4 min read

Thanksgiving is a significant spending day, just like the other winter holidays. Consumers in the United States planned to spend an average of $448 USD on Thanksgiving in 2021. According to poll results, this increased nearly 12% over the previous year. It’s clear that Thanksgiving is one of the best days to leverage your sale. So how can you get a piece of the pie? Read on to find out what to sell and how to sell on Thanksgiving day.

The market potential for Thanksgiving eCommerce 

In the past, Thanksgiving Day was simply a holiday for Americans to rest and spend time enjoying grilled turkey parties with family and loved ones. But now, with the advent of the world's two biggest shopping days, "Black Friday" (the day after Thanksgiving) and "Cyber Monday" (the first Monday after Black Friday), the traditional Thanksgiving has gradually morphed into an event about shopping and consuming more.

thanksgiving-ecommerce

According to the annual poll issued by the National Retail Federation and Prosper Insights & Analytics, nearly 180 million Americans shopped during the five-day holiday shopping period from Thanksgiving Day through Cyber Monday.

According to a survey conducted by the National Retail Federation (NRF), an estimated 186.4 million individuals will spend the Thanksgiving holiday shopping in shops and ordering online in 2020. Up to 44% of clients shop on online platforms due to the Covid 19 epidemic.

In 2021, each customer spent $448 on Thanksgiving. This figure covers gift, decoration, and apparel costs.

Choosing the best product to sell on Thanksgiving

thanksgiving products

When choosing products to push sales during the Thanksgiving season, sellers need to research and list items meticulously and carefully. With the right product, at the right time, and with the right customer psychology, the Seller will surely gain a lot of money in the biggest sale of this year.

First of all, the seller needs to understand the needs of the market. Some websites where sellers can refer to purchase data of previous years are NRF, Google Trend, and Statistic,... At the same time, research the best-selling products on e-commerce platforms such as Etsy, Amazon, and eBay,... These Best-selling products when combined with the design of the Thanksgiving season will definitely be potential items for this year's sale.

  • Select the right product. After understanding demand and discovering popular products, sellers need to choose the right products to sell for the Thanksgiving season. Thanksgiving every year falls in winter with many outdoor activities such as parades, football, parties, etc., so apparel products such as Sweatshirt, Hoodie, Jacket, Down - Filled Coat, Blanket, and Quilt,. .. would be the perfect choice to push sales. In addition, for meals, and intimate gatherings with relatives and family, products such as drinkware such as mugs, tumblers or decorations such as Pillow, Photo Clip Frame, decorative signs, and Freestyle Puzzle are also very popular. 
  • Choose the right color: With the meaning of celebrating a bountiful harvest, thanking God for a full, peaceful life, and an occasion for family gatherings. The main colors of this holiday are warm tones such as dark red, brown, dark orange, white, yellow, etc., combined with images of maple leaves, pumpkin, turkey, potatoes, and pumpkin pie. …
  • Consult the best-selling designs: Sellers can find design ideas on Pinterest, and Freepik or refer to the templates that are selling well on e-commerce platforms and learn about colors and layouts for sale during the holidays. this! Don't forget to take advantage of Personalized products with customizable designs to boost sales this sale!

Suggest some quotes that can be used for Thanksgiving.

  • Thankful for my little Turkey
  • Thankful, Grateful, and oh so Blessed
  • Pumpkin pie & Jesus Christ
  • Calories don't count on Thanksgiving
  • I am not drunk, I am full of holiday Spirit
  • This is my Thanksgiving Turkey, Eating & Football watching shirt
  • Friends Thanksgiving - The one with the besties

Store Optimization - Maximize Thanksgiving Sales

thanksgiving store optimization

Similar to traditional offline stores, online sales require store owners to always quickly update the "facade" of the store to match the sale seasons.

  • Change website banner: The website banner is always the first element that attracts customers' attention when visiting your store. On Thanksgiving Day in particular or big sale occasions in general, you should design a web banner with unique images, integrating discounts or discounts so that customers can grasp the information as soon as they click on it. shop.
  • Show Thanksgiving welcome pop-up:As soon as customers enter the store, a welcome popup with promotions will make them happier and more excited in the buying process. You can also replace it with a popup subscription for customers to fill in their email and receive a sale discount.
  • Design the homepage image to welcome thanksgiving: In addition to the banner, the homepage of the website is the place where customers will stay the longest to see the store's great deals and promotions. Therefore, you need to step up the device as well as put the promotions on top so that customers can buy right away with just a few clicks.

Top famous inspirations product for Thanksgiving

Thanksgiving Apparel

- Unisex Zip Hoodie base cost from 23.65$

- 3D Hoodie Dresstotal cost from $20

- 3D Zip Hoodie total cost from $23 

Thanksgiving Decorations

- Printed Metal Signbase cost from 7.75$

- Round Wooden Sign base cost from 7.5$

- Cut Metal Sign base cost from 9.5$

- Metal Garden Artbase cost from 10.10$

 Thanksgiving Drinkware

- Wine Tumblerbase cost from 8.75$

- Black Ceramic Mug base cost chỉ từ 4.75$

- Color Changing Mugbase cost chỉ từ 4.21$

- Enamel Mugbase cost from 15.5$ (including shipping fee)

Conclusion: Above is some general information about the Thanksgiving holiday and instructions for sellers to find design ideas and choose the right products for this year's sale. Hope the above knowledge will help sellers achieve success in this year-end sale season! Don't forget to visit https://printway.io/collections/all to list your products and kick off the sale today!

Hạnh Hoàng
Hạnh Hoàng


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