Hanh Hoang
Jun 05 2022 •6 minutes
Back to School is the golden time to kick off the busy sales season of Q3! The annual back-to-school season brings huge profits to Print-on-demand sellers through a diverse group of buyers from children, students, and students. In addition, it is time to return to school to teach educators.
To win big in this Q3 sales season, sellers need to have an effective marketing strategy as well as know how to choose the right products for many different audiences! In this article, let's explore the top 6 most popular products in the busy Back to School season in the US!
Back to School is considered the peak shopping time in many markets around the world. After 2 years of online operation, in 2022, most schools in many countries have returned to the regular offline form.
According to a study by the National Retail Federation by 2021, families with young children between elementary and high school age plan to spend an average of $848.90, $59 more than in 2020. Total spending for the Back To School season is predicted to hit $37.1 billion compared to $33.9 billion in 2020. A record number as recorded by the NRF!
College students and their families plan to spend an average of $1,200.32, up $141.00 from last year. Total spending on undergraduate degrees is expected to reach a record $71 billion, up from $67.7 billion in 2020.
According to the survey in 2021, up to 51% of customers start shopping for back-to-school items in early July. The remaining 39% take advantage of sales such as Prime Day, Target Deal Days to shop for back-to-school items!
Consumers have a habit of shopping online (48%), the items in the top 3 most purchased products are shoes, clothing, and electronics.
According to NRF research, the beginning of July is a great time to launch sales campaigns for the Back To School season. If you are targeting to sell your products to a global audience, don't forget that the back-to-school time in each country will be different, knowing the back-to-school time of each market will be a big plus for a smooth campaign.
Depending on the back-to-school time of each country, sellers can adjust their promotional campaigns at appropriate times. The ideal time to sell products to Back To School is about 6-7 weeks before the back-to-school day.
In general, the products for the Back To School season are quite diverse. You can choose from some of the top purchased products according to NRF research, such as clothes, shoes, electronics, and decorative items for dormitories. Here is a list of products that sellers can sell during Back To School this year!
The mugs with personalized prints come with fun back-to-school quotes such as "Good look at your new School - New friend - New Memory - New Adventure", " The student study mug", " Back To School 2023-2024" " Teacher Mode" + image personalization, " 2nd Grade is on point,"... It will be the most popular item to buy at school!
The mug is often highly applicable, used every day, has a suitable price, and is easy to customize to convey messages. In addition to the quote with a positive vibe, inspiration, and motivation to learn for the new school year,.. Mugs can also be used as gifts for friends, relatives...
Suitable mug models for sale in the back-to-school season are Black Ceramic Mug (Base cost from $4.75), White Ceramic Mug (Base cost from $3.40), Color Changing Mug (Base cost from $4.21), Two - Tone Mug (Base cost from $5.62).
Back-to-school season in many countries usually takes place around September with a lot of exciting activities. Personalized Tumblers used for convenient personal water storage are always a good option to sell during the peak sales season this third quarter!
Tumbler with a variety of unique designs combined with personalized details will be a product that many customers love. Thanks to its small, compact, portable weight, Tumblers are handy to carry during learning and teaching!
Tumblers are also chosen by many parents to reduce the risk of infection when the epidemic is under stress. Tumblers also help maintain the appropriate temperature of water, suitable for those who want to drink hot and cold drinks.
Currently, sellers can fulfill some Tumbler models at Printway such as: Skinny Tumbler (Base cost of $10.75), Curved Tumbler (Total cost of $21.50), Stainless Steel Tumbler (Total cost of $16.00
),..
The phone case is a product that many students change during the back-to-school season. In addition to bringing a new appearance to the beloved cricket, a phone case with new messages will bring motivation to help you gain momentum for a new school year with energy.
In addition, the phone case is also used as a gift for friends and teachers in the new school year. Phone case models are often cheap, convenient, and easy to use...
Currently, sellers can fulfill various Phone case models at Printway such as Glass Phone Case (Base cost of 4.15 $), Luminous Phone Case (Base cost from 4.15), Silicone Phone Case (Base cost from 3.40 $), Flash Phone Case (Base cost from 8.15 $),..
Clothing is in the top 3 best-selling products in the Back To School season. According to the NRF report in 2021 in the US, the average spending on clothing by students is $253.49 while spending on this category by students is $158.98.
With the type of clothing, sellers can promote classic products such as T-Shirts, hoodies, Sweatshirts,..... Some of the products that Printway suggests sellers should promote are Classic Unisex T-shirt (Base cost from 5.80 $) , Kid T-shirt (Base cost from 9.79 $), Lady T-shirt Base cost from 7.75 $), Unisex Hoodie (Base cost of 13.00 $), 3D Kid Hoodie (Base cost from $13.00),...
In addition to clothing, shoes are also the best-selling item at the time of the new school year. The shoes that sellers can choose to sell are Adult Running Shoes (Total cost of $7.75), Jordan 13 (Total cost of $38), and Jordan 1 (Total cost of $40),.....
With shoes, sellers should choose healthy, dynamic designs, with creative artwork suitable for the dynamic and fun of the back-to-school season.
Back-to-school season in September with many events gathering friends, group sessions on the campus lawn or after-school parties is what many students and students expect.
The quilt is a popular product to use when picnicking, making tablecloths, or decorating at important events... Thanks to the comfort and ease of use, this product is chosen by many students to buy in the new school year!
The time of September when the weather begins to enter the autumn with cold air is also a good time for sellers to promote warm products such as Quilt!
The market for warm wares such as Quilt / Blanket is also predicted to grow to $2,326.00 billion by 2025. With a novel and unique design, this is a product that sellers can boost sales every Back to School season.
Back To School is considered the final shot for a brilliant sale at the end of Q3. To bring great profits to this important sale, sellers do not forget to choose products, camp carefully, and have specific marketing tactics to always win in this Back to School season!
Besides the products suggested above, sellers can choose to add other Print On Demand products other Print On Demand products to diversify the sales list for their Back To School sale season at Printway today!
